Caroline Thomas

What are QR codes?

What are QR codes and why should you use them? The big square box above is a QR code (QR stands for Quick Response)  Why would I have generated this box? What is it’s purpose? More and more people are using mobile phones to access the internet, and it can take a while to type What are QR codes?

3 ways to work smarter not harder to increase sales

Not enough time to do everything you want? It’s so easy to get tied up in the everyday running of your business, and therefore lose focus on where your business is going, where you want it to be and how you will increase sales. That’s why I think folks should take 5 minutes to focus daily on 3 ways to work smarter not harder to increase sales

3 ways to close the sale

How will you make your till ring? Your marketing activity is going well, you’ve generated lots of interest in your product/service, and you’re engaging with your potential customers – either face to face, via email, over the telephone, on instant messaging or on a social media site – so how are you going to get 3 ways to close the sale

Measure your marketing activity – Return on Investment

Measure all marketing activity What was the best thing that you did to promote your business in the last 12 months? Can you identify what made it work? How much did it cost? What exactly did you get from it? It makes sense that if we have a campaign that works exceptionally well that we Measure your marketing activity – Return on Investment

3 tips to make your business stand out from the crowd

Let’s face it, unless you’ve had the most amazing idea, or found a completely untapped market, it is reasonable to expect that you will have competitors. On first impressions, it may appear that they offer exactly the same as your business. They are in the same industry, with same products and services. So, why would 3 tips to make your business stand out from the crowd

5 Tips for a great Facebook Business Page

Make sure that you have set up a business page, and not a personal profile page. To set up a business page, go to www.facebook.com/pages and click on create a page in the top right corner. A business page provides more functionality than a personal profile page, and if people are searching for your business, 5 Tips for a great Facebook Business Page

Increase sales through your business image

Does your business front unlock more sales? During my 5 minutes focus on my business this morning, I spent the time considering whether my business front (in my case my website) unlocks more sales and drives more queries and have come up with a whole A4 page of things to do which I’ll be implementing over the Increase sales through your business image

How visible is your SME business?

Here’s a 5 minute focus to ensure that your business is as visible as possible. So, what options are available to ensure that your business is seen by your target market? Your marketing budget will often determine where to start. Here’s a few ideas: In June 2010 there were 51.4 million internet users in the How visible is your SME business?

3 ways to make your LinkedIn account work for your business

Use LinkedIn for Outlook to find your existing email contacts that you are not already connected to on LinkedIn Ask for introductions from your existing connections Use the advanced search tool to look for specific individuals When attending network meetings, be sure to collect business cards and connect on LinkedIn as soon as you get back – 3 ways to make your LinkedIn account work for your business

Jobseeking a new way in 2011

tough, vacancies are often filled before the need to advertise the position, and whether you’re employed or unemployed, finding employment opportunities can seem an uphill struggle. So, how about considering an additional way of finding suitable positions? (Please do not stop all of your other endeavours, as you need to use every method you possibly Jobseeking a new way in 2011