Social Media for Social Purpose There is no doubting that social media has had a massive impact on society in general. How often do you see people walking along, heads down, looking at their phones, tweeting and Facebooking whilst they walk? Or those who watch TV programmes, and talk to complete strangers on Twitter or … Social Media for Social Purpose
Facebook, Twitter, LinkedIn Pinterest…and the many other platforms available, is time. This is the top argument that we hear very often from people not using social media to market their business. Either that or they have tried and failed because they haven’t seen the results that they had hoped for. Consequently not everyone has the budget to outsource this activity. … The easy way to fit social media marketing into your working day
What’s it all about? For those of you that are new to the platform Twitter is a communication tool that allows you to send out messages (tweets) up to 280 characters long to people who subscribe to you (followers). When tweeting you can include a link to any web content (blog post, website page, PDF … How effective is your Twitter Marketing?
It is common knowledge that the key to any business relationship is trust. You recognise that you need to start using social media but you decide that you don’t have the expertise to manage your accounts. The obvious answer is to find an inbound marketing agency to do the work for you, but how do you know that … How do you pick the right agency for your social media needs?
Marketing Myopia!? This was a term that was thrown at us this week in which we all looked at each other a bit stunned, nervously laughed, scratched our heads and said huh? Marketing Myopia is a term used in marketing derived from a paper written by Theodore Levitt, published in the 1960’s. In simple terms it’s … Social Media Marketing Myopia……. Myo-huh?
You’ve heard us say many times that LinkedIn is a great platform for networking with professionals and your target market, but how do you know who to accept? LinkedIn says to only accept invitations from people you know and trust, but we think that this concept is fundamentally wrong. You may be thinking that we … Get connected on LinkedIn
I recently we saw an interesting story online about inappropriate use of Twitter. A 17 year old, Paris Brown, was found to have tweeted offensive massages when she was 15 that contained materials of a sexual, violent, racist and homophobic nature. The Daily Mail posted an article online asking whether the “foul mouthed twitter teen” … Social Media and your digital footprint
social media accounts whilst running a business. Knowing how much time to spend on one platform is difficult, let alone two or three. So what can you do to make your social media activities more time and cost effective? The simple answer is to outsource your social media to another company. This is a highly debatable topic. Trusting … Should you outsource your social media?
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